Public transport is undergoing a profound transformation.The digitalisation of systems, the transition towards more sustainable mobility models, and increasing operational complexity are redefining the way operators and authorities manage their networks.
In this context, public transport planning, resource optimisation, and efficient operations management have become key elements in ensuring reliable and sustainable services.
With the aim of anticipating these challenges and continuingto deliver value to the sector, Goal has created a Strategic Advisory Board as part of its long-term growth and positioning strategy.
The creation of the Advisory Board responds to the need to incorporate an external and independent perspective that complements the company’s internal expertise.
In an environment where public transport software and SaaS solutions are transforming planning and operations, having a broad view of the ecosystem is essential for making informed strategic decisions.
The Advisory Board will strengthen Goal’s strategic capabilities in key areas such as:
This approach is especially relevant at a time when the sector is facing structural challenges such as decarbonisation, the liberalisation of the rail market in Europe, and the need to integrate data for more efficient management.
The Strategic Advisory Board will work closely with Goal’s leadership team, contributing to the evolution of its technology solutions.
Its role will be key in ensuring that the development of Goal’s SaaS public transport software remains aligned with real market needs.
Its main functions include:
This support will help reinforce Goal’s position as a technology partner in public transport planning and optimisation.
The Advisory Board includes recognised leaders from the European transport ecosystem.
Among them are Jean-Baptiste Djebbari, former French Minister for Transport, with solid experience in public policy and sector regulation, and Marco Piuri, former Director General of FNM Group and former CEO of Trenord, who also held senior executive positions at Arriva.
Both profiles bring a complementary combination of institutional knowledge and experience in rail operations, aligned with the main challenges facing public transport in Europe.
With the creation of the Strategic Advisory Board, Goal reinforces its commitment to developing solutions that help advance a more efficient, sustainable and data-driven public transport system.
The combination of technological innovation, operational knowledge, and strategic vision will be key to addressing today’s mobility challenges and improving the planning, operation, and management of transport systems.
This initiative is part of a long-term vision: to continue developing technology that enables operators and authorities to optimise their networks and deliver better service to citizens.